Part II - Mobile App UI / UX Advanced Design & Prototype - PIFit
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company is designing a native mobile app prototype for PIFit - a concept that enhances customers' retail experience while changing how digital advertising is delivered to the end-user.
Pay It Forward™ (PIFIT) is a patent-pending app that innovates advertising and shopping by allowing users to interact with ads (digital content), resulting in the end-user receiving an instant cash discount (ICD) on their purchase.
Driven as a multi-brand cross-promotion platform, PIFit is essentially a B2B2C App. The non-invasive approach to delivering and viewing digital content gets 100% confirmed interaction.
What's involved:
- Conduct background research on existing or comparable models.
- Identify key areas of focus from inception to implementation for the design and build of the mobile app.
- Learn and use various software design tools such as Figma.
- Creation of a screen by screen UX / UI prototype of a native mobile application which can be used on both iOS and Android.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- Familiarize themselves with our concept.
- Thought-process the design layout and flow prior to the design stage.
- Familiarize themselves with a design tool of their choosing and understand how it work. We strongly recommend Figma.
- Design and build inside of the design tool all the needed screens for a mobile application prototype of our product.
- Present the final design (wireframe) screens to us with the context of all the choices made, problems encountered, and next steps they recommend.
Bonus steps would include:
- Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this.
Final deliverables should include:
- The design screens and all assets in a shareable format.
- A presentation as stated above of the final designs.
- Colour palette to choose design theme colour.
- What is the main goal for this project?
-
Our company is designing a native mobile app prototype for PIFit - a concept that enhances customers' retail experience while changing how digital advertising is delivered to the end-user.
Pay It Forward™ (PIFIT) is a patent-pending app that innovates advertising and shopping by allowing users to interact with ads (digital content), resulting in the end-user receiving an instant cash discount (ICD) on their purchase.
Driven as a multi-brand cross-promotion platform, PIFit is essentially a B2B2C App. The non-invasive approach to delivering and viewing digital content gets 100% confirmed interaction.
What's involved:
- Conduct background research on existing or comparable models.
- Identify key areas of focus from inception to implementation for the design and build of the mobile app.
- Learn and use various software design tools such as Figma.
- Creation of a screen by screen UX / UI prototype of a native mobile application which can be used on both iOS and Android.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- Familiarize themselves with our concept.
- Thought-process the design layout and flow prior to the design stage.
- Familiarize themselves with a design tool of their choosing and understand how it work. We strongly recommend Figma.
- Design and build inside of the design tool all the needed screens for a mobile application prototype of our product.
- Present the final design (wireframe) screens to us with the context of all the choices made, problems encountered, and next steps they recommend.
Bonus steps would include:
- Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this.
Final deliverables should include:
- The design screens and all assets in a shareable format.
- A presentation as stated above of the final designs.
- Colour palette to choose design theme colour.
Supported causes
About the company
- https://www.pifitapp.com
- 2 - 10 employees
- Business services, Consumer goods & services, Public relations & communications, Hospitality, Marketing & advertising
Our company is designing a native mobile app prototype for PIFit - a concept that enhances customers' retail experience while changing how digital advertising is delivered to the end-user.
Pay It Forward™ (PIFIT) is a patent-pending app that innovates advertising and shopping by allowing users to interact with ads (digital content), resulting in the end-user receiving an instant cash discount (ICD) on their purchase.
Driven as a multi-brand cross-promotion platform, PIFit is essentially a B2B2C App. The non-invasive approach to delivering and viewing digital content gets 100% confirmed interaction.