Digital Content Creation
Project scope
Categories
Communications Digital marketing Creative writing Marketing strategy Social media marketingSkills
content creation target market planning digital marketing social media content creation press releases digital content newsletters communication marketingWe would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
Are you interested in writing and communication, marketing, social media, and learning the ins and outs of the digital marketing world, while keeping all of this organized through the discipline of project management!? If so, please apply!
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
To accomplish this, we expect the student(s) will:
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Assist with a social media video launch to promote our organization
- Evaluate recent successful user-generated campaigns, preferably in our sector
- Identify media outlets that are most beneficial to share our story
Responsibilities/Tasks may include:
· Launching new campaigns
· Project management
· Promoting/advertising through online social media channels
· Planning and organizing projects
· Writing, editing, and sending out press releases and/or blogs
· Marketing support
· Social media content creation, management and engagement
· Updating and creating content
· Assisting with email marketing campaigns
· Database updates
· Work with marketing and PR to promote and publicize events
· Conduct pre- and post–marketing campaign evaluations and report on outcomes
· Research market, identify opportunities and generate target market participation
Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.
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