Our team is looking for a social media marketing students who can help us drive more traffic and improve our customer engagement. The primary project requirement is to create a social media marketing strategy.

The strategy should include:

• Conducting an audit of our current social media presence.
• Developing strategies for improving our online presence by recommending programs, tools, methods of engagement, social channels, or communication pieces.
• Developing strategies for increasing engagement on our various public accounts, blogs, or other marketing assets.
• Conducting an assessment of the effectiveness of our current communication channel(s).
• Identifying best practices to reach a new target audience.
• Identifying best practices within your current market segment to achieve a larger market share.
• Developing a 6-month roll out plan.
• Creating example social media posts based on our branding guidelines
• Integrating initiatives and opportunities that involve positive social/environmental impact.

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to increase our brand awareness and customer engagement.

Students will work closely with the co-founders who will be supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.