Sustainable Life App - Social Media & SEO - Level Up
Project scope
Categories
Communications Market research Operations Project managementSkills
hubspot crm social media canva (software) press releases digital content interpersonal communications resourcefulness facebook content blog posts marketingPROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Students for the project: 4
Hours per student: 80
ROLE DESCRIPTION
Sustainable Life App is seeking Eco-Conscious Digital Media Content Creators! Why Eco-Conscious you might wonder? Because we live and breathe sustainable living & consumption and want our social media team to share similar values! We have the capacity to bring aboard 4 students each of whom will be assigned a social media platform to build our app's digital presence.
1. Instagram/Facebook
2. Linkedin
3. Increasing Google SEO rating (blog posts etc)
4. TikTok (we don't even have an account yet but we SHOULD)
ABOUT YOU
You are a digital content creator and you’ll help Sustainable Life App expand our platform. You :
- Are self-motivated
- Are resourceful, encompass strong interpersonal skills and are a driven problem-solver
- Are a organizational individual who can manage multiple projects with ease
- Are able to work independently on projects
- Are able to collaborate as a team member to bring initiatives to light
- Have knowledge of + interest in using social media for good and you follow zero waste + sustainability accounts/influencers
- Have experience working with with marketing technology, creating marketing strategies (SEO + social media campaigns, etc.) + using social media platforms (Instagram, LinkedIn, Facebook, Twitter), design programs (Canva), and CRMs (Hubspot).
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- Create awesome content for your respective assigned platform (images, videos, social media captions, blog posts, press releases (if applicable) to name a few.
- Learn and/or know how to use Canva or other design/video software tools and CRMs and posting platforms such as Hubspot. Hubspot is KEY for us! So many tutorial videos out there that can teach you how to post/schedule through it :-)
IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*
Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly.
Veuillez noter que les projets appropriés peuvent accueillir la plupart des étudiants, quel que soit leur domaine d'études ou leur expérience. Nous ne pourrons peut-être pas remplir ces rôles exactement.
1. Instagram/Facebook - Posts, stories, reels and blog posts
2. Linkedin - Posts, stories, reels and blog posts
3. Increasing Google SEO rating - Posts, stories, reels and blog posts
4. TikTok - Videos and reels + initial account setup
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
- Complete a minimum 30 amazing posts etc per platform (minimum) for the total 80 hours worked.
Every student will report to the app's CEO & Founder M. There will be weekly meetings to discuss the project.
About the company
Sustainable Life App is a free app (Apple and Android) helping communities reduce waste and create a circular economy by connecting eco conscious consumers with sustainable businesses and brands in their area.