Graphic Design - Trade Show Booth
Project scope
Categories
Graphic design Branding & style guides Advertising Visual artsSkills
target audience visual assets graphic design adobe illustrator adobe photoshop branding adobe indesign adobe creative suite midrange computerYou never get a second chance to make a first impression. Excellent trade show graphics can help ensure that your brand makes an impact. Ideate, Design, and Create Graphics for a Trade Show Booth.
Trade show graphics are the printed visual assets that a brand displays at its exhibition booth. Trade show graphics refer generally to two-dimensional assets, though they can be displayed in dynamic, three-dimensional formats.
Design graphics and integrate text and images to convey our branding message. Assets will include:
Trade show graphics are a crucial piece of the puzzle when it comes to creating a positive and memorable experience for our brand. Students will have to match our brand’s personality to the event, determine the target audience, expose our brand to as many people as possible and Introduce us to the world using strategic text and bold imagery.
- Create mid-range graphics to lure attendees
- Short Range Graphics to tell a concise story
- Visually compose graphics where placement, colour, text, and images come together to form a cohesive whole
- Consider contrast, flow, focus, imagery
Graphics should be provided in a ready to print email format in Adobe Photoshop CS4 • Adobe Illustrator CS4 • InDesign CS4 • Hi Res PDF (with embedded fonts). Files should be under 5MB, unless compressed.
Students will be provided with branding/marketing material in order to create graphics that will be consistent with our brand.(Colours, logos, fonts etc. and examples of our current posts and ads)
About the company
My Party Album is a private photo-sharing app. There are 2 types of services, the Party and the Mixer. Parties are defined by duration and the number of guests (i.e. weddings, family reunions, corporate events). Guests are invited by the Party Owner and every picture and 15-second video taken in the app is automatically uploaded to a private repository. They have sole access and can create albums to share as they wish. A Mixer is a subscription service for up to 20 people and is for everyday life and events (friend group, family vacation, spring break, girls' night out, gap year, etc). Content is automatically shared with every person in the Mixer. The app is private; the pictures are owned by the Subscriber or Party Owner and MPA has no access to them. They are not shared outside the app unless the Owner decides to share them. In this project, we want to spin off and rebrand the Mixer for our Collegiate Program making it available to school groups and faculty.