Brand Identity and Graphic Design

Closed
Project
Academic experience
120 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Sales strategy Marketing strategy Visual arts
Skills
branding digital content brand awareness graphic design web graphics marketing adobe xd brand identity sales prototyping
Details

Number of individual students required: 1

Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, graphic design w/ Sketch or Adobe XD, prototyping, one-page creations and more!

We believe this project will require:

  • Research to define our unique brand position and create consistent promotional messaging
  • A branding guide
  • Using tools like Adobe Suite to design prototypes that can be implemented into our marketing collateral
  • Creation of digital content, sales/marketing tools, website graphics and more

We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research.

Deliverables
No deliverables exist for this project.
Mentorship

Students will have direct access to supervisor via Zoom and internal chat/meeting functionalities. Our team uses project management tools that the students would be included in.

Mentorship will occur through various meetings with management, their direct supervisor and opportunities for feedback. Regular meetings will be scheduled with the students to review their work and provide guidance/advice.

About the company

Company
2 - 10 employees
Entertainment, Business services, Marketing & advertising, Publishing & printing, Sports & fitness

Established in 2019, TES was created to provide a more efficient and cost effective way for event organizers and businesses to access promotional products and to run events. Our company owns a sign production facility as well as a series of physical assets that can be repurposed for common event and promotional needs (e.g. sign hardware, tables, tents, chairs, tradeshow booths, etc). Our team also specializes in producing events in both in-person and digital formats.