Expansion Plan To Ontario
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
PROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Aisha Comfortable Coliving Inc. provides an affordable coliving housing option for single women age 18+. We will provide three broad categories of services:
1- Matching services between homeowners and tenants
2- Providing activities that help build a fun supportive community.
3- Professionally managing the properties that use the coliving service of our company.We have just started the first phase of our company in Halifax Nova Scotia, which is the homeowners and tenants matching. We have developed our operations to be totally done online contrary to the traditional leasing services which mostly take place on the ground with the presence of agents communicating directly with customers. We decided on this strategy to be able to expand to different cities in Canada as we believe our services would be valuable to women across the country. Currently we are planning for our expansion to Ontario.
Our challenge is to communicate our vision to single women homeowners who normally would not share their homes with others but with our matching services they would consider renting to other women. Also, we would like to reach landlords and landladies to use our services where the tenants would be a group of women.
We need a marketing plan to launch our services in Ontario. We would like a digital marketing plan that uses multiple channels to reach our potential customers.
KEY PROJECT ACTIVITIES:
- Digital marketing plan to expand to Ontario
PROJECT MENTOR NAME/:
Aisha ElSherbiny
- What is the main goal for this project?
-
PROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Aisha Comfortable Coliving Inc. provides an affordable coliving housing option for single women age 18+. We will provide three broad categories of services:
1- Matching services between homeowners and tenants
2- Providing activities that help build a fun supportive community.
3- Professionally managing the properties that use the coliving service of our company.We have just started the first phase of our company in Halifax Nova Scotia, which is the homeowners and tenants matching. We have developed our operations to be totally done online contrary to the traditional leasing services which mostly take place on the ground with the presence of agents communicating directly with customers. We decided on this strategy to be able to expand to different cities in Canada as we believe our services would be valuable to women across the country. Currently we are planning for our expansion to Ontario.
Our challenge is to communicate our vision to single women homeowners who normally would not share their homes with others but with our matching services they would consider renting to other women. Also, we would like to reach landlords and landladies to use our services where the tenants would be a group of women.
We need a marketing plan to launch our services in Ontario. We would like a digital marketing plan that uses multiple channels to reach our potential customers.
KEY PROJECT ACTIVITIES:
- Digital marketing plan to expand to Ontario
PROJECT MENTOR NAME/:
Aisha ElSherbiny
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://comfortablecoliving.ca/
- 11 - 50 employees
- Technology, Real estate
Aisha Comfortable Coliving Inc. specializes in connecting like-minded tenants and homeowners into shared accommodation. We are proud to offer personalized housing services to Canadians aged 18+.
In addition, through community network partners, Aisha Comfortable Coliving provides additional perks for a variety of services, products and activities to encouring the fostering of meaningful connections amongst property owners, tenants and others who may only want to participate in the community networking.
Aisha Comfortable Coliving Inc. provides three broad categories of services: Matching services, community activities/events, and professional management services.
The ultimate goal of Aisha Comfortable Coliving is to build a platform that empowers tenants aged 18+ through innovative and cost-effective housing options that enhance their overall well-being, while also building a fun and supportive community.