Saskatchewan Polytechnic
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International marketing and logistics strategy

C5372, C5369, C6144
Closed
RMIT University
RMIT University
Melbourne, Victoria, Australia
SM
Sam Menai
Program Manager
3
Timeline
  • July 26, 2021
    Experience start
  • July 31, 2021
    Project Scope Meeting
  • August 28, 2021
    Mid-Project Check-In
  • October 13, 2021
    Presentation
  • October 16, 2021
    Experience end
General
  • Undergraduate; 2nd year
  • 30 learners; teams of 3
  • 24 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 3 projects wanted
  • Anywhere
  • Academic experience
  • Large enterprise
  • Retail, Food & beverage, Agriculture, Apparel & fashion, Technology, Automotive, Consumer goods & services, Marketing & advertising, Trade & international business, Transport, trucking & railroad, Construction, engineering & trades
Categories
Market research Marketing strategy
Skills
business strategy marketing strategy logistics / transportation communications
Project timeline
  • July 26, 2021
    Experience start
  • July 31, 2021
    Project Scope Meeting
  • August 28, 2021
    Mid-Project Check-In
  • October 13, 2021
    Presentation
  • October 16, 2021
    Experience end
Overview
Learner goals and capabilities

Are you an international trade organization or business? We have 3 classes of first and second year classes who will work together on a project to help you with your international business and logistics. One group will develop and implement a transport and logistics system. The second group will look at finance and business risk analysis. The third group will analyse consumer behaviour, profile international market. They will evaluate the effectiveness of the program with a written report.

Expected outcomes and deliverables

We will provide strategy reports and online presentation in the areas agreed upon.

Project Examples

Previously students have worked in collaboration between students in Indonesia and Seattle on a project on purchasing goods and exporting goods from the United States to Asia. The project was a feasibility study considering profit, shipping safely, compliance and customs.

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Availability for end of project presentations for a 1hr video conference presentation

Provide 2 dedicated contacts who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick video conference with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Availability for mid project questions and feedback with students