New Product/Service Development

Closed
Hospice Palliative Care Ontario
Toronto, Ontario, Canada
Christine Gordon
Director
(21)
3
Project
Academic experience
80 hours per learner
Learner
Canada
Advanced level

Project scope

Categories
Market research Operations Marketing strategy
Skills
target market palliative care market trend feasibility studies hospice office management marketing writing proactivity management training and development
Details

Number of individual students required: Up to 2

HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario.

We are looking for students to join our team to take on projects related to the development of new programs and services. Projects can include (projects will be scaled to 80 hours of work):

  • Developing an intake and assessment process to support decision making for new programs and services/developing templates to support the process
  • Contributing to a feasibility study of a new programs or service opportunities
  • New business development and innovation activities, including activities related to product or service design and marketing
  • Researching and developing marketing plans for existing programs or services (including defining the target market and market segments, examining market trends and competitors, gathering customer feedback via surveys, interviews, or focus groups and analyze findings, recommending pricing strategies etc.)

Position Qualifications:

  • Graduate level training in business, health administration or similar
  • Interest in health care, knowledge of hospice palliative care is an asset
  • Project management training or experience
  • Strong qualitative and quantitative analytic and problem-solving skills
  • Ability to work independently and in a team environment
  • Ability to work with cross functional teams and all management levels
  • Highly motivated and takes initiative, while holding oneself accountable
  • Excellent verbal and written communication skills
  • Demonstrated well-developed interpersonal skills
  • Excellent organizational, time management and office management skills
Deliverables
No deliverables exist for this project.
Mentorship

The student will report to the Director, Centre for Excellence and work directly with members of the team to complete projects.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Hospital, health, wellness & medical

Hospice Palliative Care Ontario’s mission is to provide leadership on behalf of our members by informing policy and promoting awareness, education, knowledge transfer and best practices in the pursuit of quality hospice palliative care in Ontario.

What We Do
-Encourage, develop, support, and provide leadership and guidance in the field of, hospice palliative care in Ontario
-Promote the development and/or expansion of hospice palliative care services in Ontario
-Promote research in the field of hospice palliative care
-Promote education pertaining to hospice palliative care services for health professionals, volunteers and the general public