Digital Branding Assets (KS)
Preferred learners
- Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create digital branding assets for CaffeBerry.co's upcoming Kickstarter campaign. This will involve several different steps for the learners, including:
- Understanding the company's mission and vision for the Kickstarter campaign.
- Developing a branding strategy that aligns with the company's goals and target audience.
- Creating a Kickstarter launch website using digital assets such as logos, banners, social media graphics, and promotional videos for the campaign.
- Collaborating with the marketing team to ensure consistency in branding across all digital platforms.
- Conducting market research to understand the preferences of the target audience and incorporate them into the branding assets.
- Testing the digital assets and making necessary adjustments based on feedback.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A comprehensive branding strategy document outlining the key elements of the digital assets.
- High-quality digital branding assets including logos, banners, social media graphics, and promotional videos.
- Market research report detailing the preferences of the target audience and how they were incorporated into the branding assets.
- Testing results and a summary of adjustments made based on feedback.
Final deliverables:
- All source files for the digital assets.
- A detailed report on the development process and outcomes.
- A presentation explaining the branding strategy and digital assets created.
- What is the main goal for this project?
-
The main goal for the project is to create digital branding assets for CaffeBerry.co's upcoming Kickstarter campaign. This will involve several different steps for the learners, including:
- Understanding the company's mission and vision for the Kickstarter campaign.
- Developing a branding strategy that aligns with the company's goals and target audience.
- Creating a Kickstarter launch website using digital assets such as logos, banners, social media graphics, and promotional videos for the campaign.
- Collaborating with the marketing team to ensure consistency in branding across all digital platforms.
- Conducting market research to understand the preferences of the target audience and incorporate them into the branding assets.
- Testing the digital assets and making necessary adjustments based on feedback.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A comprehensive branding strategy document outlining the key elements of the digital assets.
- High-quality digital branding assets including logos, banners, social media graphics, and promotional videos.
- Market research report detailing the preferences of the target audience and how they were incorporated into the branding assets.
- Testing results and a summary of adjustments made based on feedback.
Final deliverables:
- All source files for the digital assets.
- A detailed report on the development process and outcomes.
- A presentation explaining the branding strategy and digital assets created.
Supported causes
About the company
- https://CofiLife.com
- 2 - 10 employees
- Food & beverage, Hospital, health, wellness & medical
CofiLife is an innovative food and beverage company which upcycles Coffee Fruit, a traditionally discarded byproduct of coffee production.
Our mission is to revolutionize the food industry by harnessing the untapped potential of coffee fruit. We aim to offer products that are not only beneficial for personal health but also contribute positively to the global environment. Our goal is to reduce waste in the coffee industry, promote sustainable agricultural practices, and provide our customers with high-quality, nutritious, and tasty food options.
Portals
