Our team is looking for a blog writer and social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

1. Keyword analysis to determine relevant search terms to our organization
2. A strategy document to outline:

• Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• Social media requirements to increase the number of followers/likes and share

1. Content Calendar Creation and Execution: Timely deployment of all our social media content to drive maximum traffic to our site
2. Creating engaging blogs
3. Working with tools and programs such as Wordpress, Google Drive

Those individuals passionate about travelling are encouraged to apply as the blogs have an aspect of travel to them.

Deliverables [Between October 15-December 5, 2021]

- Write 52 blogs (write, edit, post, create cover image, 3-5 images) (156 hours)

This is a great project for students to prove their content development skills and digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

I will walk you through what I am looking for and provide feedback on the first 3 blogs, then I will have the expectation you can work independently and come up with creative ideas.