Content Development and Communication Improvement

Closed
Leo Charter Services
Calgary, Alberta, Canada
WM
CEO
(27)
3
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Communications Market research Public relations Creative writing Law and policy
Skills
organizational communications communication content development market environment branding market research
Project scope
What is the main goal for this project?

Develop content that supports organization communication improvement.

Examples of content include webpage content, blog & other online presence content, pitch/pamphlet content, etc.

Successful project outcome:

  • Content for website pages such as FAQ, Policies, Service descriptions, Blogs
  • Content for pitch deck
  • Relative market research information such as market environment/ customer behaviour

This will help the company improve the branding and enhance overall organizational communication.

What tasks will learners need to complete to achieve the project goal?

- Have a good understanding of the organization's mission & vision

- Provide recommendations for content development and communication improvement based on organization's current situation and development goals

- Develop content to support all areas of the organization's communication improvement needs

About the company

Leo Charter Services is a ground charter transportation service provider for different functions: travel and tourism, airport pick up & drop off, wedding, school/church/community events, sporting events, corporate/private functions, etc. Current operation regions: Alberta, British Columbia, Ontario, Quebec. Our vision is to β€œCreate a charter service ecosystem allowing business and individual access convenient, reliable, eco transportation according to their needs.” The business is looking to expand and further penetrate the market with an innovative vision & goals to bring more convenience to our community.