Social Media Marketing Content Development for Sayyara

Sayyara, a company aiming to enhance its online presence and drive sales, seeks to leverage social media platforms to reach a broader audience. The project involves creating engaging marketing content tailored for LinkedIn, social media channels, and relevant online forums. The goal is to craft compelling narratives and visuals that resonate with Sayyara's target audience, ultimately increasing brand awareness and generating sales leads. Learners will apply their knowledge of digital marketing strategies, content creation, and audience engagement techniques to develop a cohesive marketing campaign. The project will focus on understanding Sayyara's brand identity and aligning content with its marketing objectives. By analyzing current trends and audience preferences, the team will create a series of posts and materials that effectively communicate Sayyara's value proposition.

Web App Development

We would like a new web app for our organization. Ideally a progressive web app that will cater to both mobile and desktop users through a single code base. We would like to work with students in computer science or other programming related programs to build the app from the ground up. Students should be prepared to: Build the frontend and backend of the application using any popular JS frameworks. Deploy the app on the cloud (AWS) Leverage wireframes that will be provided for the MVP Work with JIRA ticketing system for tracking progress and viewing requirements

Brand Identity and Graphic Design

Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. We're currently at the ideation phase an d looking to get buy in from prospective clients i.e. Auto service shop owners.

Website UI / UX Design & Prototype

Our company would like to explore designing high fidelity mock ups. We would like a group of students to design a new prototype based off of flow charts and description of each major feature (details will be provided). This will involve: Attend an intro session that will be provided by company The app caters to 2 audiences: 1 side caters to auto service shop owners (not tech savvy and do not like to spend time in front of a screen) while the other side caters to the general public (anyone that owns a car). Therefore, the app can look different for both audiences Learning and using various software design tools. We strongly recommend students apply industry best practices to create a design that's very easy to understand and has minimum number of clicks to achieve user goals. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly that can used to demo to clients and investors