- Location
- Hamilton, Ontario, Canada
- Bio
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Founder of Noo Speak and McMaster University Alumni
- Companies
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Hamilton, Ontario, Canada
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- Categories
- Sales strategy Marketing strategy Social media marketing Website development Software development
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Recent projects
ICT Ignite - Redteaming Proejct
The goal of this project is to try to break the security of Noo Speak and LanguageMint through typical web-app attack vectors and common vulnerabilities. Students will complete the project by documenting findings and submitting recommendations to identify and patch security issues within our products.
User Testing & Discovery
The goal of this project is to find and interview people for two separate types of interview: user testing and user discovery.User Testing: Gathering feedback on what people think of Noo Speak's UI/UX, features, usefulness, what they like/dislike, what they want to see changed, etc.User Discovery: Finding language learners and collecting feedback on what people think of existing language learning apps, what they want in a language learning app, how they currently learn languages, what helps them, etc.By the end of the project, we aim to have interviewed 10 people from each category.
Grant Discovery and Writing
The goal of the project will be to identify and apply for grants, programs, foundations, organizations, etc., that Noo Speak would be well-suited to receive funding from. This will be useful in understanding the available funding and support for a technology-driven language learning startup like ours, as well as what is necessary to attain it.
Marketing Strategy and Research
We are looking to reach a wider audience of users through features from bloggers, influencers, media shout-outs, etc. The goal of this project is to create a spreadsheet with categories for the ways in which our product can be featured, people/organizations for each of these categories, and details for each person/organization such as who they are, what they do, projected audience size, why we'd be a good fit, what we can offer as incentive, their contact information/links, etc. You will be trying to come up with the best marketing strategy for approaching each person/organization.