Manahil Kolar
Learner -
(1)
3
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Advocacy 1 Business planning 1 Dna profiling 1 Evidence collection 1 Forensic identification 1 Market analysis 1 Marketing strategies 1 Sales forecasting 1 Sexual assault nurse examiner 1 Target audience 1

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VITALIMPACT Consulting
VITALIMPACT Consulting
Victoria, British Columbia, Canada

Business Plan for VITALIMPACT Consulting

Ask We are seeking support in creating a business plan to help launch a B2B product within Canada which will change the way survivors of sexual assault seek care post assault. This product will be purchased by the RCMP, hospitals, sexual assault centers and Indigenous nations to help increase access to forensic DNA collection post sexual assault. Team The founder, whom you will be working with, has spent the past 3 years working to understand the barriers to accessing forensic DNA collection post sexual assault. She is now working on a government funded research project which is examining the barriers in Northern BC, the Yukon and Northern Ontario alongside a non-profit which is a leader in the survivor advocacy space in Canada. Product A trauma-informed kit which allows survivors of sexual assault to collect forensic evidence post sexual assault when a traditional exam is not available. These kits will be available in hospitals, health centers and sexual assault centers. Unlike traditional sexual assault exam kits, these kits do not require refrigeration or freezing and therefore address a much needed gap where communities cannot afford to have a medical freezer or fridge. The kits have been designed with the support of RCMP, forensic nurses, advocates and legal professionals, however have not been physically produced yet. We need your support to take the product to the next level with a business plan. Context In Canada, people who have experienced sexual assault (Survivors) encounter significant barriers in accessing care and seeking justice, particularly in rural and remote regions. These obstacles often involve difficulties with Sexual Assault Evidence Kits (SAEKs) and Sexual Assault Nurse Examiners (SANEs). Nevertheless, it is crucial that every Canadian retains the right to document and report instances of sexual violence. Australia and the UK have taken steps to improve the process by introducing kits which enable survivors of sexual assault to self-collect forensic DNA when a traditional hospital exam is not available. These kits empower Survivors to self-collect DNA evidence using various methods, including swabs and wipes. The practice of self-collecting evidence is not new; it is not uncommon for Survivors to bring relevant items containing potential perpetrators' DNA, such as condoms or underwear, to hospitals or police when reporting sexual violence. This evidence is often tested and accepted without hesitation. Efforts to implement similar approaches in Canada will help bridge the gap in care and justice for Survivors of sexual violence, especially in rural and remote areas. By enabling easier access to forensic DNA collection, we can improve the support available to Survivors and enhance the overall response to sexual violence cases.

Matches 1
Category Public health
Closed