- Location
- Mississauga, Ontario, Canada
- Bio
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Serial Entrepreneur with a passion to help as many people along the way as possible. Has never worked for anyone but self since University. Music mogul with major connections to this date within the music Industry. Will never start anything if there was ever any doubt of not completing it. Music lover, girl dad, non-traditional and most times I go with my gut/intuition in all aspects of my life and including business.
Created Zuka to disrupt the audio electronics industry and most importantly to normalized wealth within the BIPOC/Marginalized communities on a global lever using the second most popular consumer products ever, earphones and headphones.
- Companies
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Mississauga, Ontario, Canada
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- Categories
- Graphic design Digital marketing Search engine optimization Marketing strategy Social media marketing
Socials
Achievements
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Recent projects
Social Media Manager for Zuka Sound Inc.
The main goal for the project is to effectively manage Zuka Sound Inc.'s social media platforms in order to drive sales and awareness to the brand. This will involve several different steps for the social media manager, including: - Developing a social media content calendar that aligns with the company's brand and marketing goals. - Creating engaging and shareable social media content, including graphics, videos, and written posts. - Monitoring and responding to comments and messages on social media platforms. - Analyzing social media metrics and using the data to optimize future content and strategies. - Collaborating with the marketing team to ensure social media efforts align with overall marketing campaigns and initiatives.
Marketing Plan
Zuka is a Fashion Inspired Audio Electronics Brand company that is using its products and platform to help create Students, youths and young adults entrepreneurs via its ZEP(Zuka Entrepreneurship Program) We want students to help us build a marketing plan to attract and engage our target market by partnering up with a Top Bank, preferably ScotiaBank Canada and Bank of America USA. Gist: ZEP members open bank account and gets a free Zuka product. TBD. This will involve several different steps for the students, including: Familiarizing themselves with our current marketing goals and strategies. Researching how customers perceive our brand and marketing. Recommending new channels we should use for promotion. Identifying an appropriate budget for advertising. Plan should be specific to top 5 banks and can be tailored to US banks as well Bonus steps in the process would also include: Recommending updates to our messaging that can better explain our value proposition.
Blogging
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Effectively relaying our Brand's purpose regarding our Social initiative ZEP (Zuka Entrepreneurship Program) Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
Zuka Sound Inc. Product Quality Control Project
The main goal for the project is to ensure the quality of Zuka Sound Inc. products before shipping them to customers. This involves testing and repackaging headphones and earphones to meet the company's high standards for product design and quality.