Create and Implement a Marketing Strategy for Acrostrong's Flento App

Closed
Acrostrong (Flento app)
Vancouver, British Columbia, Canada
CEO
(7)
4
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Lead generation Search engine optimization Marketing strategy Social media marketing Marketing analytics
Skills
marketing strategies business metrics performance metric marketing marketing channel
Details

The main goal of this project is to create and start implementing a marketing strategy for Acrostrong's Flento app. This will involve managing marketing channels, managing social media, and managing product specialists for marketing efforts. The goal is to acquire over 300 users by the end of Q4.


Deliverables

In order to achieve the project goal, learners will need to complete the following tasks:


- Develop a comprehensive marketing strategy for the Flento app.


- Create and manage marketing channels, such as email campaigns, social media, and other online platforms.


- Manage product specialists to ensure marketing efforts are successful.


- Monitor and analyze user engagement and performance metrics.


- Track and report on progress towards the goal of acquiring 300 users by the end of Q4.


Mentorship

We will provide direct communication with the senior members of the team.

We will include students to our strategic and working meetings.

Students will get mentorship by member of the leadership group.

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Technology, Sports & fitness, Business services, Education, Business & management

We are building one-stop shop for fitness business. We launched admin app Flento to the app store and google play store. Helping our users to improve their efficiency. We believe that our platform will be able to provide help of the "Front desk agent" without having one. Our goal is to acquire over 1000 users, gain social media following, create a brand awareness by the end of Q1. Organize our existing UX files in the order.