Marketing Strategy and Research

Closed
Noo Speak
Hamilton, Ontario, Canada
Alex Moica
Alex Moica He / Him
Founder
(5)
3
Preferred learners
  • Ontario, Canada
  • Academic experience or paid work
Categories
Market research Sales strategy Marketing strategy
Skills
marketing strategies
Project scope
What is the main goal for this project?

We are looking to reach a wider audience of users through features from bloggers, influencers, media shout-outs, etc. The goal of this project is to create a spreadsheet with categories for the ways in which our product can be featured, people/organizations for each of these categories, and details for each person/organization such as who they are, what they do, projected audience size, why we'd be a good fit, what we can offer as incentive, their contact information/links, etc. You will be trying to come up with the best marketing strategy for approaching each person/organization.

What tasks will learners need to complete to achieve the project goal?

The tasks for this project include:

  • Meeting with the project supervisor to understand the background, features, and services of Noo Speak
  • Research into ways a language learning app/tool can be featured/shouted-out
  • Creating a spreadsheet with the details mentioned in the Project Goal
  • Periodic meetings with the project supervisor for any questions you might have/to offer guidance
  • Final presentation of report/spreadsheet
About the company

Noo Speak is a Canadian company that is making language learning more interesting and applicable to the real world. Noo Speak is a free language learning tool that delivers you daily, summarized news in over 25 different languages, paired with English translations. You can customize both the topics you’re interested in hearing about and the complexity of the translations to match your level of proficiency in your chosen language.