- Location
- Edmonton, Alberta, Canada
- Portals
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Edmonton, Alberta, Canada
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Achievements
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Recent experiences
Supply Chain Management Capstone Project
PCOM 0151
This course provides students with the opportunity to apply the different skills and knowledge they have learned throughout the Global Logistics Management Professional Development Certificate program, in a real-world setting .Working in pre-assigned teams, students will deliver a set of specific deliverables outlined by the partner agency to help organizations deliver on their operational objectives. Teams will compete to deliver the best product for the same project. Several teams of 3 to 4 students will work on the project so the Community Partner will receive multiple sets of recommendations.
Project Management Capstone
PCOM 0131
This course provides students with the opportunity to apply the essential skills and knowledge they have learned throughout the Project Management Professional Development Certificate program, in a real-world setting. Working in pre-assigned groups, students will deliver a set of specific deliverables outlined by the partner agency. Groups will compete to deliver the best product for the same project. At the end students present their findings to the partner agency.
Business-to-Business Marketing
12987
Students possess a strong understanding of B2B marketing concepts, including market research, segmentation, and integrated marketing communications. Students can analyze effective B2B marketing plans, assess industrial marketing functions, and navigate global networks and ethical issues. Students can make recommendations on utilizing emerging marketing trends and navigating the dynamic global marketplace.
MARK 440 + DESN 393 - Marketing Strategy and Implementation
11071 (MARK 440) 12391 (DESN 393)
Students in this course are in their 3rd or 4th year of their program. These students can be expected to have an advanced understanding in this project area. The students will form from the Marketing program and the Design program. Each team will have one dedicated design student per group. Shared Learning Objectives: Develop effective communication and collaboration skills. Apply theoretical knowledge to practical scenarios. Enhance problem-solving and critical thinking abilities. Different Learning Objectives: Marketing Students: Focus on market research, strategy development, and data analysis. Design Students: Emphasize creative design, prototyping, and visual communication.