Untangle Money Social Media Webapp Launch Strategy

Untangle Money helps women and people make conscious, actionable decisions about their money. Breaking barriers in the financial world, our co-founder Kristine Beese’s journey began with wanting to help women feel more comfortable and proactive with their financial planning. Today, our goal is to help 1 Million women feel happier with their money. To support this goal, we are launching our financial planning app later this year. The main objective of the Marketing Intern would be to provide support to the Untangle Money Social Media team in preparing the launch of this app. Our goals: ● Create our branding - brand positioning, voice, communication guide and target audience ● Reach 100K people on social media across platforms with a 15% active engagement rate ● Reach 5000 subscribers for newsletter ● Reach 2000 pre saves by Nov 15th, 2024