Lead Generation for Progress AI - 1

The main goal of this project is to generate leads for Progress AI, a company that uses AI to streamline the report card comment process. This will involve several different steps for the students, including: - Researching and identifying potential customers for Progress AI. - Developing a lead generation strategy. - Creating marketing materials and campaigns to reach potential customers. - Tracking and analyzing the effectiveness of lead generation efforts. - Optimizing lead generation efforts based on data analysis.

SEO Optimization for Progress AI

The main goal for the project is to improve the search engine optimization (SEO) for Progress AI's website in order to increase organic traffic and visibility. This will involve several different steps for the learners, including: - Conducting a comprehensive SEO audit of the website to identify areas for improvement. - Researching and selecting relevant keywords for the AI and education industry. - Optimizing on-page elements such as meta tags, headings, and content for the selected keywords. - Building high-quality backlinks from relevant websites to improve domain authority. - Monitoring and analyzing website performance using tools like Google Analytics and Search Console. - Creating and implementing a content strategy to attract and engage the target audience.